Crafting Your Brand Story: A Free Workshop for Coaches

Gain Clarity & Confidence of Your Brand So You Can Attract Your Best Clients

📅 Date: Wednesday, November 20
⏰ Time: 2:00 pm Eastern time
📍 Location: Zoom (link sent upon registration)
💸 Cost: Free for motivated coaches

In this 60–75 minute workshop, coaches will learn how to tell their story in a way that connects, converts, and builds confidence. You’ll leave with the words, story, and strategy to confidently talk about your coaching in any setting.

Is Your Coaching Message Falling Flat?

You’re great at what you do. You’ve helped people. But when it comes to describing your services, it feels like you’re shouting into a void. If your elevator pitch makes you break out in hives or you think your story is “too messy” to share, this workshop is for you!

In Just 60-75 Minutes, You’ll Walk Away With:

  • A clear, compelling elevator pitch that sounds like YOU (and sells without being salesy)
  • A client-attracting story you actually want to tell
  • A simple plan to network confidently—without feeling awkward or pushy

This Isn’t About Branding Fluff.

It’s about connecting the dots between your story and the clients you’re meant to serve.

What to Expect (and Why You’ll Be Ahead of the Game)

Before we meet, you’ll complete a short storytelling assignment (don’t worry—it’s fun and quick). This way, you’ll come into the session with clarity and leave with a story that SELLS.

The Pre-Workshop Assignment Includes:

  • A short read: Power of Storytelling: Win Clients with a Clear Human Message

  • A guided worksheet to uncover your personal coaching story

  • A plug-and-play elevator pitch template to bring it all together

By the time we hop on Zoom, you’ll be primed to refine your message and start using it immediately to attract aligned clients.

Confidence Through Clarity

Imagine walking into a networking event or a client meeting, fully confident in your message. When you know your story and your offer inside and out, you can communicate with ease. This workshop will give you the clarity you need to speak confidently about what you do, so you can build the business you want.

This Workshop Is For You If:

💬 You’ve been told to “share your story” but never knew what parts to include
🙈 You avoid talking about your offer because you feel unclear or inarticulate
🤝 You’re ready to put yourself out there but need the right words to back you up
🚀 You want a brand that feels aligned, embodied, and easy to talk about

By the time we hop on Zoom, you’ll be primed to refine your message and start using it immediately to attract aligned clients.

Not for Total Beginners.

You’ve got a coaching offer (even if it’s in progress), and now it’s time to connect it to the right people.

Meet Your Guide

Rebecca Bertoldi is the creator of the Aligned Coach Brand Builder, a storytelling-based system that helps coaches clarify their message, own their magic, and sign aligned clients without burning out on content.

This workshop is your first step. The Aligned Coach Brand Builder is what comes next—if you’re ready to go deeper.

🔥 Spots Are Limited. Save Yours Now!

You’ll walk away with more clarity than most coaches get in six months of “figuring it out.”

👇 Register Below to Reserve Your Seat:


Craft your story | Connect with clients | Grow your brand.