Rebecca Bertoldi Marketing Blog
Understanding the Buyer's Journey for Coaches and Wellness Brands
Learn the five buyer stages coaches and wellness brands must target — from blissfully unaware to loyal ambassador — plus content mapping, CTAs, and a quick implementation checklist. ...more
Content Marketing
December 17, 2025•4 min read
Top 3 Button Colors for Coaching and Wellness Websites (and Which Colors to Avoid)
Discover the top CTA colors for coaching and wellness websites—teal blue, fresh green, and warm gold—plus which hues to avoid, contrast tips, and quick A/B testing advice. ...more
Marketing Strategy
December 10, 2025•4 min read
Research Your Audience in 30 Minutes: 3 Places That Make Your Content Actually Land
Run a 30-minute audience-research sprint with Answer the Public, Google Trends and Reddit to capture real customer language, validate timing, and craft headlines, hooks and FAQs. ...more
Marketing Strategy
December 04, 2025•5 min read
Find Your Coaching Niche: How to Attract Aligned Clients and Build Your Brand
Practical, no-fluff guidance to define your coaching niche, attract aligned clients, and align your marketing. Three questions, real examples, and action steps. ...more
Content Marketing ,Marketing Strategy
November 21, 2025•5 min read
The Top Three Marketing Mistakes for Coaches (and How to Fix Them)
Struggling to convert leads? Discover the 3 marketing mistakes coaches make, buyer-stage content gaps, one-off offers, and lost human connection, and practical fixes to attract clients. ...more
Marketing Strategy
November 12, 2025•4 min read
Best Week to Advertise for Coaches and Wellness Brands
December 21–31 is the best time for coaches to run Meta ads. Lower ad costs + high audience intent make it perfect for building your list and filling your funnel before the new year. Download the guid... ...more
Digital Advertising
November 10, 2025•2 min read
